Star Wars has been a massive seller for over 40 years, with all kinds of merchandise being sold each year, generating over 32 BILLION a year in merchandising revenue alone.
The general comes in the same window box as the other figures. In the upper right had side, we can see the STAR WARS logo. The figure and the accessories take up the middle of the box and on the lower left, there's an image of the Mashed Up Boba Fett.
The back of the box shows the figure, albeit all Mashed Up with parts from other figures in the Hero Mashers line.
The figure stands around 6 inches tall. He's articulated at the neck, shoulders, bicep, wrists, hips and knees. He's modelled more after his animated appearance from the Clone Wars cartoon, rather than the movie.
His accessories are a blaster rifle, backpack with arms and 2 sabers attached, then finally 2 lightsabers in green and blue. These will work with any figure too. The arms are articulated as well, so you can pose them in any way you want.
The figure holds his accessories well. Great articulation and great detail. I was able to find the figure on clearance from Tesco. Well worth the £4.50 I paid.